In the days leading up to the 63rd Grammy Awards, MusiCares, the leading music industry charity organizer, is hosting a virtual fundraiser to honor the music community amid the COVID-19 pandemic and BTS has just been added to the roster.
As per a February announcement, the upcoming event, which has been titled "Music on a Mission," will take place March 12, 2021 and feature new performances from HAIM, H.E.R., Jhené Aiko and John Legend. Additionally, the virtual event will feature MusicCares' vault performances from Bruce Springsteen, Stevie Nicks and Tom Petty and Usher. Carole King, Jesse & Joy, Jonas Brothers, Ledisi, Lionel Richie, Macklemore, Mick Fleetwood, Paul McCartney, Ringo Starr and Shakira are also set to make special appearances during the fundraiser. Tickets to the event are available to the public for $25 via MusiCares.org and will include entry to a special pre-show DJ set performed by DJ D-Nice. All proceeds from the event will be distributed to people within the industry in need.
"'Music on a Mission' is a chance to recognize the challenges music people have faced this past year and honor their resiliency," Laura Segura, Executive Director of MusiCares, said in a statement. "After surveying the music industry, it is clear the pandemic has taken a financial and mental toll. As the leading foundation dedicated to the health and welfare of music people, it is our responsibility to support music people through this pandemic and beyond. We're thrilled to pay tribute to the people who have kept the music playing."
"Music on a Mission" will take the place of the 2021 MusiCares Person of the Year tribute ceremony and will contribute to the organization's aim for COVID-19 relief. The entity has already distributed more than $22 million to help over 25,000 music industry workers, including songwriters, musicians, engineers, producers, bus drivers, crew, guitar techs, label employees, makeup artists and more.
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