A marketing professional who’s perpetually curious about the science of motivating audiences, she’s a self-proclaimed “marketing nerd.” That curiosity led her to leadership opportunities in broadcast tv and radio, cable, out of home and digital. Sandra and her business partner head a marketing and advertising firm, Impact Marketing Partners, and work with businesses around the country.
She and her husband, Jim, have five children. They live in Charlotte with their dogs, Gus and Hank. She and Jim enjoy traveling together and planning the next adventure. For fun, Sandra loves golfing, running, singing and anything outdoors - - hiking, boating, ziplining - - she’s even tried surfing, but that didn’t end so well.
Sandra has degrees in broadcast journalism and voice from the University of North Carolina at Chapel Hill. A die-hard Tar Heel, she has a closet full of Carolina Blue, but also pledges her allegiance to the Carolina Panthers.
Along the way, she’s been fortunate to participate in community and industry boards.
Board Associations in the past include:
- North Carolina Association of Broadcasters Board of Trustees
- Leukemia and Lymphoma Society Board of Directors
- Uptown Men’s Homeless Shelter Board of Directors
- Dave Ramsey Executive Advisory Council
- Chairman Isabella Santos Foundation
Currently, Sandra’s a member of the Dress for Success Advisory Board.